Phido By HATCH

Welcome to Phido. Phido provides a fast, beautiful and fun way for you to understand how your culture and environment connect, all through your own individual content-sharing platform. Just snap a photo, add comments and favourite the posts you most like. 

Through an intuitive and engaging user experience, individuals create mini photo-sharing networks that build stickier communities and brands. This information helps designers, consultants, community managers, change professionals, marketers and retailers better understand how particular communities shape and experience their environment.

Throughout a chosen period, you receive short messages, each containing a single question to answer via photos and/or text response. Questions can be bespoke to your user group or from the Phido selection, such as:

• Where is your favourite place to work? 

• What represents your community culture?

Why photos? Research shows that asking people to take, draw or look at pictures triggers a different part of the brain and generates more thoughtful responses. And, since people enjoy using it, breaks through the boredom of survey fatigue.

Phido, visual storytelling for your community culture.